• 地王2019:暂缓入市与亏本促销

    地产 > | Time Weekly - 2020-01-07 03:19:36 来源:时代周报
  • [摘要] 百强房企中,49%的企业拿地金额较2018年同比下降,其中五成降幅在30%以上,谨慎的态度一览无遗。

    时代周报记者 杨玲玲 发自广州

    编者按:岁末年初,回望一年。

    2019NIAN,LOUSHISHENDUDIAOKONGQI,XIRICHUCHANGZIDAIGUANGHUANDEDIWANG,YINGLAILEZHOUZHUANHEYINGLIDESHUANGZHONGYALI,BUFENCENGJINGDEGAOJIADIZANHUANRUSHI,FANGQIYI“JIANFENGSHIDUO”ZHUANHUANCELVE。KEJIQUANRENGYANXUZHERIXINYUEYIDEJIEZOU,BUGUO,QUDONGLIYIQIAORAN“HUIGUICHUXIN”,JISHUCHUANGXINCHENGWEIXINGYEFENGKOUFANGXIANG。QICHESHICHANGZEYINGLAI“FENGSHUILUNLIUZHUAN”。CHANLIANHAOHUACHEZAIHUAXIAOLIANGGUANJUNTOUXIANYI30NIANZHIJIUDEAODI,2019NIANJIANGSHOUCIJIANGBAOZUOGONGSHOURANGREN,SHIBAOMAHAISHIBENCHI?

    CONGDICHAN、QICHEYIJIKEJISANDALINGYU,WOMENXUANQULEDIWANG、HAOCHEYIJIGAOXINJISHUSANGEQIEMIAN,QUHUIGUGUOQUDEYINIAN。


    DIWANGSHENGMING,ZHONGCHENGFULEI。“DUBOSHI”JINCHANGZHIHOUYOUDANGRUHETUICHANG?

    “DIYIJIA、GAOLIUPAI,TUDISHICHANGDEDIWANGCHAOYIYIQUBUFUFAN。”1YUE4RI,YIWEIYANJIUJIGOUFENXIRENSHIDUISHIDAIZHOUBAOJIZHEBIAOSHI,GUOQUYINIAN,LOUSHIDEPINGWENTAIDU,TUDISHICHANGGANZHIMINGXIAN。

    JINRI,KEERRUIZUIXINCHULUDE2019NIANFANGQIXINZENGHUOZHIPAIXINGBANGXIANSHI,1‒12YUEXIAOSHOUBAIQIANGFANGQIXINZENGHUOZHICHAO9.7WANYIYUAN,JIAO2018NIANXIAJIANG10%ZUOYOU。

    BAIQIANGFANGQIZHONG,49%DEQIYENADIJINEJIAO2018NIANTONGBIXIAJIANG,QIZHONGWUCHENGJIANGFUZAI30%YISHANG,JINSHENDETAIDUYILANWUYI。

    LOUSHISHENDUDIAOKONGQI,XIRICHUCHANGZIDAIGUANGHUANDEDIWANG,YEYINGLAILEZHOUZHUANHEYINGLIDESHUANGZHONGYALI。

    手机牛牛软件SHIDAIZHOUBAOJIZHEFAXIAN,SANBUZAIBEIJING、SHANGHAI、GUANGZHOU、SUZHOUDENGDIDEDUOGEDIWANGXIANGMU,HUANSHANGLERUSHI“TUOYANZHENG”,BUFEN2016NIANCHURANGDEDIWANG,ZHIJINWEIYOUKAIPANSHIJIANBIAO。

    手机牛牛软件KEERRUIYANJIUZHONGXINTONGJISHUJUZEXIANSHI,BEIJING、HANGZHOUYIRUSHIDEDIWANG,YUEYOUQICHENGMIANLINKUISUN,SHAMENZESHIYINGKUICANBAN。GUANGZHOUDIWANGDERIZISHAOWEIHAOGUO,DIWANGKUISUNDEBIZHONGBUZUYICHENG,DANRENGYOUXIANGMUYINGLICHENGYA。

    手机牛牛软件“PAOHUOXINGDEDIWANG,XUANZEBAOBENHUOZHEKUIQIANMAIDIAO,JINKUAIHUILONGZIJIN,LINGYOUBUFENQIYEHAIZAIKUAO,DANLOUSHIJIANGWENQIBIJIAOZHANG,CAIWUCHENGBENYEZAIGUNXUEQIU,WEILAIHUOLIKONGJIANYIDADASUOXIAO。”1YUE4RI,YIJUZHONGGUOYANJIUYUANFUYUANZHANGYANGHONGXUDUISHIDAIZHOUBAOJIZHEFENXICHENG。

    21.jpg

    部分地王暂缓入市

    NADISHIZHONGXINGPENGYUE,RUSHIQIANGUANSHANZUGE。ZHEISHIMUQIANYIXIEDIWANGDEZHENSHIXIEZHAO。

    手机牛牛软件2016NIAN9YUE,SUZHOUXIANGOUHOUDESHOUCHANGTUPAIZHONG,RENHENGYI20.67YIYUANNAXIASUDI2016-WG-46HAODIKUAI,CHENGJIAOLOUMIANJIA3.87WANYUAN/PINGFANGMI,YIJIALV81.03%,SHUAXINQUYUDIWANGJILU。

    2020NIANYISHI,SUZHOUGUCHENGOUYUANPANG、XIANGMENCHENGQIANGJIAOXIADERENHENGQIANDIWANG,ZHENGZAIREHUOCHAOTIANDISHIGONGJIANSHEZHONG。DIKUAIGUIHUAXIANSHI,ZHUZHAIBUFENJIANGDAZAOCHENGLIANPAIBIESHUHEDUDONGBIESHU。

    BUGUO,DUIYUXIANGMURUSHIXIAOSHOUQINGKUANG,1YUE3RI,RENHENGZHIDISUZHOUGONGSIXIANGGUANFUZERENHUIFUSHIDAIZHOUBAOJIZHE:“ZANSHIHAIMEIYOUMINGQUEDESHIJIANBIAO。”

    ZAIGUANGZHOUZHUJIANGHOUHANGDAOBIAN,YIFUCHUANGXIAGUANGZHOUTUDISHICHANGZUIGAODANJIAJILUBINGBAOCHIZHIJINDEDIWANGXIANGMU,TONGYANGKAIFACHIZHI,SHANGWEIRUSHI。

    2017NIAN3YUE,SHIDAIZHONGGUOLIYAWANKE、HUARUNDENG24JIAFANGQI,YIZONGJIA20.37YIYUAN、LOUMIANDIJIAYUE5.54WANYUAN/PINGFANGMIZHAIDESHIGANGLUAH051028DIKUAI,SHUAXINGUANGZHOUZUIGAODANJIAJILU。

    JINRI,SHIDAIZHOUBAOJIZHETANFANGGAIDIKUAISHI,KANDAOGONGDINEIYIJIANCHUYICHUANGGAOCHUWEIQIANGDEJIANZHU,GONGZUORENYUANXIANGJIZHETOULU,ZHEISHIDIKUAINEIGUIHUADEXUEXIAO,ZHENGGEXIANGMUGUJIHAIYAOLIANGNIANCAINENGJIANHAO,ZHIYUSHENMESHIHOUKAISHIMAIFANG,TABIAOSHIBINGBUQINGCHU。

    手机牛牛软件DUIYUGAIDIWANGDELIRUNKONGJIAN,WAIJIEWEIKAIFAQIYENIEYIBAHAN,DANSHIDAIZHONGGUOFANGMIANCHILEGUANTAIDU,GAIGONGSIDONGSHIHUIZHUXIJIXINGZHENGZONGCAICENZHAOXIONGCENGHUIYINGMEITI,“BUJUEDEZHEIKUAIDIMAIGUILE”BINGYUGU“NENGDAILAIBUCUODEHUIBAO”。

    手机牛牛软件YUSHIDAIZHONGGUONAXIAGUANGZHOUZUIGUIDANJIADIWANGLEISI,RONGXINJIANGSHANGHAIJINGANDIWANGSHOURUNANGZHONGHOU,YEPINBEIZHUIWENKAIPANSHIJIANHEYINGLIQIANJING。

    2016NIAN8YUE,RONGXINZHONGGUOYI110.1YIYUANZONGJIA、10WANYUAN/PINGFANGMIMINGYILOUBANJIA、14.3WANYUAN/PINGFANGMIKESHOUMIANJILOUBANJIA、139%YIJIALV,ZHANHUOSHANGHAIJINGANQUZHONGXINGSHEQUDIWANGXIANGMU,WEIBISHIQUANGUOZHUZHAITUDIDANJIAZUIGAODIKUAI。

    手机牛牛软件SHIZHIJINRI,GAIDIWANGRENGWEIKAIPANRUSHI,YENEISHENZHIGUJIXIANGMUKAIFAZHOUQIHUIDADAO50GEYUEYISHANG。

    JINRI,YIWEIFANGQIYENEIRENSHIXIANGSHIDAIZHOUBAOJIZHEBIAOSHI,NADISHI,“MIANFEN”JIAGEMINGXIANGAOYU“MIANBAO”,ZAIDANGQIANJIAOWEIYANKEDEXIANJIABEIJINGXIA,TUIPANJIYIWEIZHE“PEIBEN”。

    手机牛牛软件1YUE3RI,JIUXIANGMUKAIFAJIEZOUDENGWENTI,RONGXINZHONGGUOXIANGGUANRENSHIHUIYINGSHIDAIZHOUBAOJIZHECHENG,XIANGMUJUTIYOUWANKECAOPAN。

    1YUE6RI,WANKESHANGHAIGONGSIXIANGGUANRENSHIGAOSUSHIDAIZHOUBAOJIZHE,ZANSHIMEIYOUKAIPANSHIJIANBIAO,YOUZUIXINXIAOXIHUIJISHIGAOZHI。

    部分项目销售不佳

    手机牛牛软件ZONGGUANXINGYE,BUSHAORUSHIDEDIWANGQUESHIXIANRULEZHIXIAOHUOKUIBENDEJIONGJING。

    手机牛牛软件“BENLAIXIANGYISHIJIANHUANKONGJIAN,DANXIANZAIKANLAI,XIANJIAMEIYOUFANGSONGDEJIXIANG,JIAGEDETIANHUABANZAINEILI,YAOMESHIJIXUCHENDIANZIJIN,YAOMESHIWEILIHUOZHEKUIBENRUSHI。”1YUE4RI,SHANGHAIZHONGYUANDICHANSHICHANGFENXISHILUWENXIDUISHIDAIZHOUBAOJIZHEBIAOSHI。

    手机牛牛软件ZAIKEERRUITONGJIBEIJINGYIRUSHIDE16GEDIANXINGDIWANGXIANGMUZHONG,RUSHIZUIKUAIDEPINGGUQUDANJIADIWANGXIANGMUBEIJINGLINGXIU,NADISHILOUMIANJIAGAODA1.43WANYUAN/PINGFANGMI,PINGJUNXIAOSHOUJUNJIACAI2.12WANYUAN/PINGFANGMI,DIYUCHURANGXIEYIZHONGGUIDINGDE“SHANGPINZHUFANGXIAOSHOUJUNJIA2.60WANYUAN/PINGFANGMI”。

    CHULEBEIJINGYUANJIAODIWANGSHOUDAO“LENGLUO”,SHANGHAIJIAOQUDIWANGTONGYANGZAOYUZHIXIAO,YINGLIKONGJIANSHOUXIANYANZHONG。

    手机牛牛软件ZUIWEIDIANXINGDEGUCUNBANKUAIDIWANGYANGXIXIANGMU,ZAIXIANJIA“JINGUZHOU”XIA,XIANGMUSHOUJIABEIYAZHI6.20WANYUAN/PINGFANGMIZUOYOU,ERGAIXIANGMUDENADILOUBANJIAYIGAODA5.37WANYUAN/PINGFANGMI。

    手机牛牛软件GAIXIANGMUSHOUCIKAIPANTUICHUDE344TAOFANGYUAN,KAIPANDANGRIZHIMAICHULE80TAO,QUHUALVDIZHI23%。CIHOU,XIANGMUDACHU“MAIFANGSONGBAOMA”DEYINGXIAOXUETOU,QUHUABIAOXIANYIJIUPINGPING。

    YILUNANXIADAOGUANGZHOULOUSHI,ZHONGYEZHIYEYUYONGDIWANGLAIQIAODONGCHENGSHIBUJUDEDAFA,DANGQIANZHENGMIANLINZHEZHONGZHONGKAOYAN。

    2016NIAN8YUEYIJI11YUE,ZHONGYEZHIYEHAOZI67.49YIYUAN,GOURUWEIYUHUANGPUQUHEHAIZHUQUDELIANGFUDIWANG,NADAOJINRUGUANGZHOUSHICHANGDE“RUCHANGQUAN”。QIZHONG,HAIZHUQUJIANGYANLUWANBAOBINGXIANGCHANGDIKUAI,ZHEHELOUMIANDIJIA4.26WANYUAN/PINGFANGMI。

    1YUE1RI,SHIDAIZHOUBAOJIZHEYIGOUFANGZHESHENFENZOUFANGLEHAIZHUQUDEZHONGYEYIJINGGONGGUAN,YOUYUBINGWEIYUYUE,XIANGMUBAOANLANXIALEJIZHE,GAIXIANGMUSHUYUYANZIKANFANG。

    手机牛牛软件SUIHOU,SHOULOUCHUGONGZUORENYUANXIANGSHIDAIZHOUBAOJIZHEJIESHAO,XIANGMUZAISHOUDESHISHIYONGMIANJIZAI700‒1000PINGFANGMIDEDIMIDUZHUZHAI,ZONGJIAZAI5000WANYUANZUOYOU,YUYUEKANFANGYAOXIANJINXING“QIANWANZICHANYANZI”,ZHEIWUYIDAFUTIGAOLEKANFANGMENJIAN。

    手机牛牛软件GUANGZHOUSHIGUOTUFANGGUANJUGUANFANGWANGZHANYANGGUANGJIAYUANKANDAO,2019NIAN12YUE20RI,ZHONGYEYIJINGGONGGUANLINGQULEGONGJI45TAOZHUZHAIDEYUSHOUZHENG。JIEZHI1YUE6RI,GAIXIANGMUDEYISHOUZONGTAOSHURENGXIANSHIWEI0。

    房企策略转变

    TONGJISHUJUXIANSHI,ZAIBEICHENG“DIWANGNIAN”DE2016NIAN,QUANNIANDANSHENGLECHAOGUO350ZONGDANJIAHEZONGJIADIWANG。ZHEIYIJINGPENZHISHIZAICIHOUSHUNIANMANMANBEIRUOHUA,BUGUODIWANGBINGWEIWANQUANXIAOSHENGNIJI。

    “MUQIANLAIKAN,DAZHIYOUSANGESHIJIANDUANNEIDEDIWANGHUIBIJIAONANSHOU。2016NIAN2JIDUDAO4JIDU,CHUXIANZAIYIXIAN、QIANGERXIAN、DONGBUGEBIESANXIANYIJIDOUSHIQUANDEDIWANG;2017NIAN,ERXIANCHENGSHIDANSHENGDEBUFENGAOJIADI;YIJI2017NIANXIABANNIANDAO2018NIANSHANGBANNIAN,LOUSHIREDUCHUANDAODAOSANSIXIAN,PAICHUDEYIXIEGAOJIADI。ZHEIQIZHONGXUDUODIWANGDOUBEITAOZHULE。”YANGHONGXUBIAOSHI。

    1YUE5RI,ZHONGGUOCHENGSHIFAZHANYANJIUYUANTOUZIBUZHURENLIUCHENGXIANGSHIDAIZHOUBAOJIZHEBIAOSHI,DIWANGXIANGMUYINGLIYILAIYUTUDISHICHANGJIAGEBUDUANPANSHENG。

    手机牛牛软件LIUCHENGRENWEI,MUQIAN,FANGDICHANCHUYUZHENGTIPINGWENJIEDUAN,DIWANGHENNANTONGGUOSHICHANGHUASHOUDUANHUODEYUQISHOUYI,FANGQIGENGDUOYILAIYUZHENGCEPEITAODIAOZHENGHUOYUZHENGFUXIESHANGQITATIAOJIANLAITUIDONGDIWANGXIANGMUYUNZUO。

    DUIYUZHAIHUODIWANGDEFANGQILAISHUO,ZAIJIJIQIANGSHOUYUJINGDAISHIJIZHIJIAN,MIANLINJUEZE。

    1YUE4RI,YIJIAZHONGXINGFANGQIDEQUYUYINGXIAOFUZERENGAOSUSHIDAIZHOUBAOJIZHE,ZONGTILAIKAN,GONGSIZAOJINIANNADEDIWANGXIANGMURUSHIQINGKUANGDOUZAIYULIAOZHIZHONG,DANJINLIANGNIAN,NADIGENGQULIXINGLE,TONGGUOHEZUO、SHOUGOUDENGFANGSHIHUODETUDIDEBIZHONGYEZAIJIADA。

    手机牛牛软件SHISHISHANG,SUIZHEREDIANCHENGSHI“XIANFANGJIA、JINGDIJIA、JINGZICHI、JINGFANGAN”DENGNADIGUIZEDEBIANHUA,HENDUOFANGQIYIZHUANBIANZISHENDEFAZHANCELVE。

    手机牛牛软件“DAXINGCHENGSHI,YOUQISHIYIXIANCHENGSHIDEKAIFABIANJIEYIJINGQUELI,XINZENGTUDIGONGYINGJIANSHAOSHIJIDINGSHISHI。RUGUODANYITONGGUOZHAOPAIGUANADIKAIFA,CHENGBENHUIBIJIAOGAO。”LUWENXIFENXICHENG,GONGKAISHICHANGTUDINANMIDEQINGKUANGXIA,BUSHAOQIYEJIANGZHANCHANGZHUANXIANGLEJIUCHENGGAIZAOHESHOUBINGGOUDENGFANGXIANG。

    HUIGUGUOQUYINIAN,LONGTOUFANGQIJINGXIANG“QIANGTAN”JIUGAI。

    YIGUANGZHOUSHICHANGWEILI,2019NIANCANYUJIUGAIDECHULEBAOLI、FULI、SHIDAI、AOYUAN、YUEXIUDENGBENTUFANGQI,YEBAOKUOSHENGLONGJITUANDENGWAILAIFANGQI。QIZHONG,SHENGLONGZAIGUANGZHOULIANXUNAXIA4GEJIUGAICUN,TOUZIEZUIGAODA200YIYUAN。

    手机牛牛软件TONGSHI,SHOUBINGGOUSHICHANGBIAOXIANHUOYUE。

    手机牛牛软件RONGCHUANGSHOUGOUDONGJIADUXIANGMU、SHIMAONISHOUGOUFUSHENGXIANGMUZICHANBAODENG,CONGDUOQIBINGGOUANLAIKAN,FANGQIDESHOUBINGGOUDUIXIANGYIJINGZHUJIANCONGXIAOYUBIANCHENGLEYOUYIDINGGUIMODEDAYU,SHOUBINGGOUYEJINRULE“DAYUCHIDAYU”DEJIEDUAN。

    SHENSHENQIEDUOQUDAONADIDEQINGKUANGXIA,KEERRUIDICHANYANJIUFENXIZHICHU,2019NIAN,BAIQIANGFANGQIDETUDICHENGJIAOLIANGBUJISHANGNIANTONGQI,YUJI2020NIANDETUDISHICHANGCHENGJIAOLIANGYENANYIDAFUZENGZHANG。

    手机牛牛软件QIRENWEI,CONGZIJINCENGMIANKAN,FANGQIRONGZIHUANJINGGAODUJINZHANG,“QIANJIN”YIJIU,NADITAIDUYUJIAJINSHEN,YUJI2020NIANDETUDISHICHANGDAGAILVYEHUIBAOCHIDIWEIYUNXING。

手机牛牛软件 DUOJIAJIGOUJINRIBIAOSHI,2019NIANSIJIDUZHONGGUOJINGJIJIJIXINHAOZENGDUO,DUOXIANGJINGJIZHIBIAOCHUXIANHUINUANJIXIANG—PMIDENGHONGGUANJINGJIXIANXINGZHIBIAOYIJINGLIANXULIANGGEYUEWEIYURONGKUXIANYISHANG,YUJISIJIDUGDPZENGSUYOUWANGCHAOGUO6.0%。

ZAIJINGHUGAOTIESHANGSHIZHIQIAN,HENZHANGYIDUANSHIJIANNEI,AGUSHANGSHITIELUGONGSIJINYOU3JIA,FENBIESHIDAQINTIELU、GUANGSHENTIELUHETIELONGWULIU。GUOTIEJITUANWEIHEXUANZEZAI2020NIANTUIDONGDUOJIATIELUQIYESHANGSHI?NISHANGSHIDEQIYEYOUHETEDIAN?

2019NIANJIANSHUIJIANGFEIYUJIJIANGCHAO2WANYIYUAN,BEICHENGWEI“SHISHANGZUIDAGUIMO”。RUHEJIQIESHIJIANQINGSHITIJINGJIHEGERENFUDAN,YOUNENGTIGAOCAIZHENGZHICHUXIAOYI、HUANJIESHOUZHIYALI,KAOYANZHEGEJIDIFANGZHENGFUDEYUJUESUANNENGLI。

手机牛牛软件 ZAIWUHANKEJIDAXUEJINRONGZHENGQUANYANJIUSUOSUOZHANG、ZHONGGUOYANGLAOJINRONG50RENLUNTANHEXINCHENGYUANDONGDENGXINKANLAI,JIBENYANGLAOBAOXIANJIJINRUGUOQUANBUTONGYIDAOSHENGZHENGFUSHOUZHONG,JINERYAOSHIXIANQUANGUOTONGCHOU,“JIUSHILINMENYIJIAOLE”。

手机牛牛软件 GUOWUYUANCANSHISHITEYUEYANJIUYUANYAOJINGYUANGAOSUSHIDAIZHOUBAOJIZHE,“JIADAJIJIANTOUZIXIANGMUDETOUZIGUIMOSHIWENDINGJINGJIZENGZHANGDEZHONGYAOSHOUDUAN” 。


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